REPUBLIKA.CO.ID, JAKARTA. Ryse and Shyne, a premium local athleisure label, has officially launched its debut collection. Designed with high-quality materials and precision cutting that contours to the body during activity, Ryse and Shyne offers "second-skin" comfort that is inclusive of all sizes.
Founder & CEO Felicia Kawilarang stated that Ryse and Shyne was envisioned not just as activewear, but as a safe space for women to feel comfortable in their own skin. Through this brand, she wants every woman to express herself freely, break away from prevailing stigmata, and embrace herself with all her inherent strength and softness.
"From my personal journey, I’ve learned that even in modern times, there are still barriers that restrict women. Through this athleisure collection, I want to empower women to express themselves safely and comfortably," Felicia said during the launch in South Jakarta, Friday (Sept 26, 2025).
From Community to Clothing
She explained that Ryse and Shyne began as a community dedicated to supporting mental health and women's empowerment. There are currently over 2,000 "Risers" (members of the Ryse and Shyne community) who have joined since its inception in May 2025. Together, members actively share stories on topics ranging from negative self-talk and mental wellness to self-acceptance, body positivity, and body neutrality.
"The entire Ryse and Shyne activewear collection was designed with deep intention. The development process took one year—a long journey to ensure the chosen fabrics, stitching techniques, and precision details of every item met the highest quality standards," she added.
Signature Items
The debut collection features three flagship products:
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The Rise Legging
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Held High Bra (High Impact)
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The Reveal Crop (Bra Top)
Additionally, the line includes low-impact soft bras, biker shorts, cropped jackets, and performance accessories like headbands and tumblers. The entire collection is size-inclusive, available from XS to XL.
Source: Republika.co.id
